Statement of Teaching Philosophy
Inspired by Søren Kierkegaard’s belief that teaching requires a lifelong commitment to learning, I view education as an evolving journey of discovery that deepens understanding and broadens perspective. This process is guided by generative learning, which involves integrating existing knowledge with emerging ideas and engaging students as active participants in their own intellectual development. Grounded in my motto, “learn continuously, live generatively,” I strive to cultivate a classroom environment that is dynamic, reflective, and responsive to the changing nature of knowledge and society.
I design learning experiences that inspire curiosity and creativity while promoting exploration and critical thinking. Meaningful education only occurs when students connect what they learn to who they are and who they aspire to become. I encourage them to approach new ideas with openness, question assumptions, and express their perspectives with clarity. By cultivating creative confidence and infusing learning with laughter, I create a classroom where students feel supported and challenged.
Recognizing that relevance is essential to meaningful learning, I emphasize application over repetition and connect concepts to real-world contexts. I encourage students to see the broader implications of their work and to appreciate how their skills contribute to organizational success, community development, and societal progress. Technology plays an essential role in my teaching by enhancing interactivity and facilitating collaboration. When used thoughtfully, it allows students to engage with material in innovative ways and prepares them to navigate complex digital environments.
As an interdisciplinary educator, I connect ideas that intersect humanity, technology, and industry. My approach encourages students to analyze challenges from multiple perspectives, synthesize information across disciplines, and evaluate the ethical implications of business decisions. Emphasizing collaboration, I believe that a learning community thrives when students value each other’s experiences. Every contribution matters, and the collective success of the group reflects the strength of its individual members.
Teaching is both challenging and profoundly rewarding. It requires patience, empathy, and adaptability, but it also offers the opportunity for continual growth. When asked why it remains my chosen profession, I often reply: “Education empowers me to influence individuals and impact organizations while improving myself in the process.” This reciprocal nature of teaching and learning sustains my passion for education and reminds me that every interaction carries the potential to shape minds and futures.
Success takes many forms, but in higher education, it begins with students. Albert Einstein’s observation that “a person who never made a mistake never tried anything new” reflects my belief that failure is not a setback but a step toward growth. My role as an educator is to help students navigate challenges with confidence, transforming difficulty into discovery and perseverance into progress. I view success not as what I achieve but as what I inspire others to pursue. I empower students to take ownership of their learning and recognize their capacity to influence those around them. Using a flipped model to deepen understanding of core concepts, I integrate technology to promote interactivity and collaboration. Guided by a commitment to student growth, I design learning experiences that integrate relevance, rigor, and reflection. This equips students with the marketable skills and strategic mindset to become confident, curious, and capable contributors in any setting.
Statement of Teaching Innovation
Technology serves as a catalyst for connection, creativity, and critical thinking across every stage of learning. In my classes, I integrate advanced software, digital tools, and interactive platforms that transform abstract ideas into meaningful, applied experiences. Students engage in simulations, collaborative projects, and problem-solving activities that strengthen analytical, technical, and interpersonal skills while fostering adaptability and confidence. Beyond technology, discussions and consulting-style exercises with peers, alumni, and industry professionals demonstrate how academic knowledge translates into professional impact. I combine traditional teaching methods with innovative technologies to create a dynamic environment that values rigor, creativity, and curiosity. This approach equips students with the marketable skills, strategic mindset, and ethical awareness to thrive in an evolving digital economy while shaping the future of their fields.
Statement of Teaching Interests
As an educator, I teach undergraduate, graduate, and professional learners who seek continuous growth. I design courses in in-person, blended, and online formats to meet diverse learning preferences. With more than two decades of industry experience, I draw on practical knowledge in managing people, products, and projects to connect theory with application. My approach emphasizes critical thinking and real-world problem solving while helping students develop the confidence to apply what they learn. I prepare students with the knowledge and skills needed to succeed in their professional paths. My teaching interests include advertising, consumer behavior, personal selling, and principles of marketing. I have most recently taught the following courses:
- CBAD 350, Marketing: This course explores the marketing of goods and services, including legal, social, economic, and technological considerations; consumer behavior and target markets; product; pricing; promotion; channels of distribution; and marketing strategy. This class aims to develop your understanding of the marketing function in for-profit, not-for-profit, and public-sector organizations.
- CBAD 401, International Business: This course studies the significant aspects of international business operations, including the historical development of foreign trade policy and the operative problems of international business operations. The principal areas of study are international business and the nation-state, assessing and forecasting the international business environment, and managing the multinational enterprise.
- MBA 660 Global Business: This course prompts students to analyze systematically the various institutional facets of the global business environment and their effect on firms’ operations and management. Topics addressed will include foreign direct investment, export and import trade, supranational institutions that influence trade and investment, and monetary systems and financial markets. Attention is also devoted to country analysis, political risk, and contemporary issues such as off-shoring international expansion, corporate social responsibility, sustainability, and cross-cultural management challenges.
- MKTG 351, Consumer Market Analysis: This course explores consumer and industrial buying behavior and the marketing research process. It includes the psychological, social, and economic influences on buying behavior and basic market research methods for analyzing those influences. The main objective of this course is to provide a basic theoretical and practical framework for understanding consumer behavior. The range of topics covered makes the course a building block for many other courses in the business curriculum.
- MKTG 450, Advertising: This course provides a basic introduction to planning and executing advertising and promotion in the context of marketing goals and objectives. It offers a clear and comprehensive examination of the roles that marketing practitioners play from three perspectives: 1) from a firm’s marketing/advertising/ public relations department, 2) the firm’s advertising agency of record, and 3) from the perspective of the media executives who provide the bridge from the company’s products to its target audience via its selling propositions. It combines information from marketing communications, psychology, sociology, anthropology, and other social science research related to advertising.
- MKTG 452, Social Media Marketing: This course provides a thorough understanding of social media channels, including social networking sites, online communities, forums, blogs, video-sharing sites, etc. Emphasis is placed on using these channels as part of an overall marketing communication strategy. Specific topics addressed include targeting online customers through social media channels, the effectiveness of social media marketing, and evaluation methods.
- MKTG 455, Personal Selling and Sales Management: This course explores the principles of salesmanship and their relationship to managing a sales force in recruiting, selecting, training, compensating, controlling, evaluating, and motivating sales personnel. This course presents the theory and application of personal selling techniques. Students will leave this course understanding the basics of inbound sales and the business-to-business sales function.