Intersecting humanity, industry, and technology, my research creates connections between academia and industry, contributing knowledge to both theory and practice. My interests explore digital marketing, educational technology, entrepreneurship education, the sharing economy, and sports marketing. You can find my written work in journal articles, trade publications, books, book chapters, and conference proceedings along with blogs, magazines, and newspapers. Please review my Research Interest and Research Profiles by clicking the links below:

Research Interests

  • Digital Marketing
  • Educational Technology
  • Entrepreneurship Education
  • Sharing Economy
  • Sports Marketing

Research Profiles