My marketing consulting expertise encompasses developing collateral, overseeing public relations campaigns, and organizing promotional events. I have designed courses in communication, management, and marketing. I also provide organizational development, management training, and instructional design services to entrepreneurs, Fortune 500 employees, and government officials. More recently, I have focused on sharing my knowledge through public speaking and marketing subject matter expertise.

My marketing consulting expertise encompasses developing collateral, overseeing public relations campaigns, and organizing promotional events. I have designed courses in communication, management, and marketing. I also provide organizational development, management training, and instructional design services to entrepreneurs, Fortune 500 employees, and government officials. More recently, I have focused on sharing my knowledge through public speaking and marketing subject matter expertise.

Clients

  • Brooklyn Peddler: Redesigned and maintained their website in addition to designing their product packaging.
  • Bruce McLucas, MD: Conducted a comprehensive website search engine optimization (SEO) analysis.
  • Cherry Norris: Designed graphics, took product photos, and coded a microsite for a DVD dating course.
  • Cigars by Chivas: Rebranded their website, integrating an e-commerce system with more than 200 products.
  • DavidBowie.com: Coordinated live website chats with pianist Mike Garson and comedian Eddie Izzard. 
  • Epic Learning Team: Wrote multiple-choice and matching questions for an information systems book.
  • Jim Walker: Designed an early version of JimWalkerFlute.com for this flutist, composer, and music professor.
  • Marco Pelusi Hair Studio: Designed a website and a blog for this celebrity hair salon and its products.
  • Mike Garson Productions: Negotiated the $60,000 sale of the NowMusic.com domain name. Coordinated the production and marketing of two contemporary classical albums. Launched and managed his website.
  • Musician’s Institute: Conceptualized curriculum for marketing, and social media courses delivered via Moodle — including weekly learning modules, video lectures, interviews with industry leaders, and profiles of subject matter experts.
  • Peter J. Anderson, JD: Prepared an expert witness report for a copyright infringement case. Citing social media statistics, Facebook functionality, and likely user behavior, my report influenced the plaintiff to drop her case, earning the defendants $500,000 in previously suspended royalties.
  • Princess Cruises: Recruited, trained, and managed 11 college students for an inaugural summer internship program. Developed computer based training modules using DHTML, HTML, CSS, and JavaScript. Contributed to the development of a management training program while also supervising online recruitment websites.
  • Wingate Dunross: Redesigned their website with CSS includes, inline frames (iframes), and rollover buttons. Directed a contractor who designed a custom Flash intro. Acted as their email administrator and webmaster.
  • Woodbury University: Developed an Executive Education program in partnership with the School of Business Chair. Created a prototype website and e-mail template along with administrative elements for the program.