Pedagogy, Socially: 7 Strategies for Curating and Creating Curriculum with Social Media

Social media has revolutionized the way we live, but how can we leverage it for learning?

I had an opportunity to explore this during a presentation I delivered on Tuesday, February 24, 2015 at the 2105 GESS Global Education Forum in Dubai, United Arab Emirates. Sharing seven strategies for curating and creating curriculum I promoted best practices and case studies you can use to prepare your pedagogy, socially.

There is both uncertainty and opportunity with regard to using social media to power your pedagogy. Consider that, in 2013, 59.2% of nearly 8,000 higher education participants in a Babson Survey Research Group and Pearson survey agreed “the interactive nature of online and mobile technologies can create better learning environments.” Additionally, 41% currently use social media in their classrooms. However, 56% of that same population are concerned that online and mobile technologies are “more distracting than helpful to students.”

As an educator you have an array of options from which to choose: blogs, Facebook, Google, Instagram, Twitter, Tumblr, LinkedIn, Pinterest, YouTube, and more. Each of these interactive options can enhance engagement and increase interaction in your classes. But having a tool and knowing how to use it are different experiences altogether.

The content of my presentation includes:

  • Why use social media to curate and create curriculum?
  • How do the seven social media strategies work?
  • Strategy 1: Collect, Curate, and Share Knowledge.
  • Strategy 2: Engage with Virtual Communities of Practice.
  • Strategy 3: Identify, Archive, and Share Information.
  • Strategy 4: Follow Blogs, Microblogs, and Aggregators.
  • Strategy 5: Listen to, Create, and Share Audio.
  • Strategy 6: View, Create, and Share Photos.
  • Strategy 7: Watch, Create, and Share Videos.
  • What are social media best practices?
  • Presentation summary

 

You can watch a video of my presentation via YouTube or embedded above.

 

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Matthew A. Gilbert, MBA, is a marketing lecturer at Coastal Carolina University, where he teaches advertising, consumer behavior, personal selling, and principles of marketing courses. Research-oriented, he focuses on artificial intelligence, the sharing economy, and social media, with a burgeoning interest in sports marketing. He also facilitates professional development workshops and has delivered three TEDx Talks. As a consultant, he crafts marketing content, creates business curriculum, and composes professional communications.